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The findings suggest that people automatically make valence/trustworthiness judgments from facial appearance. of competence and attractiveness from politicians faces are highly correlated (n 244 Olivola &. In Experiment 3, using a priming paradigm, we show that effects of face trustworthiness are detectable even when the faces are presented below the threshold of objective awareness as measured by a forced choice recognition test of the primes. The agreement of these judgments with time-unconstrained judgments is above chance after 33 ms, improves with additional exposure, and does not improve with exposures longer than 167 ms. Yet contrary to the nineteenth-century pseudoscience of physiognomy and even some of today's psychologists, faces don't provide us a map to the. In Experiment 2, we systematically manipulate the exposure to faces and show that a sigmoid function almost perfectly describes how judgments change as a function of time exposure. Todorov describes how we have evolved the ability to read basic social signals and momentary emotional states from faces, using a network of brain regions dedicated to the processing of faces. In Experiment 1, using better masking procedures and shorter exposures, we replicate the latter findings. Predicting political elections from rapid and unreflective face judgments. Previous studies have shown that trustworthiness judgments from facial appearance approximate general valence evaluation of faces (Oosterhof & Todorov, 2008) and are made after as little as 100 ms exposure to novel faces (Willis & Todorov, 2006).

Face value alexander todorov pdf download